Snoop Dogg turned U.S. Bank Stadium into a festive rap wonderland during the Lions-Vikings Netflix Christmas Day halftime on December 25, 2025, dubbing it his “Holiday Halftime Party” with a star-studded “Dream Blunt Rotation.” The 54-year-old icon, blending West Coast swagger and holiday cheer, rocked chart-toppers like “Gin and Juice” and “Santa Claus Goes Straight to the Ghetto” alongside special guests Lainey Wilson and HUNTR/X (EJAE, Audrey Nuna, Rei Ami from Netflix’s KPop Demon Hunters).
Dressed in a fur-trimmed Santa suit with diamond chains, Snoop commanded the stage amid falling snow effects and LED-lit Christmas trees, hyping 70,000 fans as Vikings trailed Lions 24-17 at the break. Lainey Wilson joined for a twangy “Drop It Like It’s Hot” remix, while HUNTR/X brought K-pop fire to “Who Am I (What’s My Name)?” Surprise drops included Martha Stewart vibes via video and Pittsburgh Steelers nods despite his fandom.
Netflix’s second annual NFL Christmas doubleheader—after Cowboys-Commanders—drew 50 million streams, boosted by Kelly Clarkson’s pregame “Underneath the Tree.” Snoop teased “music, love, and good vibes” pre-show, delivering with improv freestyles on J.J. McCarthy, Justin Jefferson, Jared Goff, and Jahmyr Gibbs. “NFL, Netflix, Uncle Snoop—holiday magic Santa can’t bag!” he roared, lighting up joints metaphorically for family viewing.
Post-performance, social media exploded with #SnoopChristmas memes, praising the genre mashup that fused rap, country, and K-pop into NFL lore. Echoing his Super Bowl LVI triumph with Dre, Eminem, and Kendrick, Snoop proved halftime king, making Midwest football feel like a Long Beach block party. Vikings lost 31-28, but Snoop’s set stole the holiday spotlight.
